A perspective built through experience.

    I learned transformation by doing it: building companies, running technology organizations and growing teams for clients across several markets.

    Four companies, one obsession.

    Each one builds a piece of what organizations need to transform: delivery, structure, method and talent.

    • 2015 - present

      PULSE.digital

      CEO

      Running a technology organization that delivers digital and transformation projects for international clients, with international delivery standards.

      Current
    • 2024 - present

      PULSE.group

      Co-Founder

      Structuring and governing complementary businesses around technology, transformation and international growth, under one shared strategy.

      Current
    • 2024 - present

      Agile UP

      Founder & CEO

      A consulting, training and AI firm based in Marrakech, turning AI and agile practices into operational capabilities that can be measured.

      Current
    • 2018 - present

      PULSE.academy

      Founder

      Training the technology talent and leaders that every transformation depends on, through structured learning programs.

      Current

    Built over two decades.

    Years

    Entrepreneurship, technology, digital transformation and organization building.

    Projects

    Digital, technology and transformation projects delivered.

    Professionals

    Developers, consultants, managers and digital experts.

    Connections

    Entrepreneurs, leaders, experts and technology professionals.

    International

    Reach

    Morocco, Europe and international markets.

    Let's build what comes next.

    I'm always interested in meaningful conversations around AI, transformation, entrepreneurship, technology and international growth.